In this captivating talk, art director Santhosh Raman delves into the power of stories, illusions, and the lies we choose to believe. Through the lens of art and creativity, he explores how beauty can shape perception, blur the lines between truth and fiction, and even comfort us when reality feels too harsh. This thought-provoking session challenges you to reflect on the narratives you accept and whether questioning them might change your world. Movies are more than just stories-they are experiences, worlds that pull us in and make us believe. And behind those worlds is someone like Santhosh Raman, a master of visual storytelling. An award-winning production designer and art director, Santhosh has worked on over 60 films, each one proving his ability to turn imagination into reality. From transforming a warehouse in Kochi into a war-torn Iraqi hospital for Take Off-a feat that won him the National Film Award for Best Production Design-to crafting the grand, immersive world of Malik, his work is proof that sets are not just backdrops; they are silent storytellers. Every film he touches feels alive because he believes in details-the worn-out pages of a book on a desk, the way sunlight filters through an old window, the chaotic perfection of a busy marketplace are all testament to his vision, proving once again that cinema is not just about what we see but what we feel. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx