Amit Boni, a leader and entrepreneur, delivers a compelling talk on finding your purpose and building a lasting legacy. He shares powerful lessons on the importance of passion and execution, drawing on his own journey and his unconventional career path from Motorola to Smartron. Boni challenges the audience to define their personal brand based on their assets such as integrity and empathy rather than on corporate titles. He emphasizes that true power comes from resilience, the willingness to take ownership, and the determination to make a meaningful impact. Amit Boni is a distinguished, award-winning leader celebrated for his transformative impact across multiple industries and his visionary approach to driving business turnarounds. Renowned for his strategic acumen, Amit has a proven track record of accelerating ambitious enterprises with agility, boldness, and innovation. His expertise spans the global consumer-tech, sensors, and semiconductor sectors, with a strong emphasis on customer-centric innovation. Amit serves as a trusted Board Advisor and Member at Manentia AI, Healthquad, and several early-stage startups, playing a pivotal role in shaping their strategic trajectories.Currently, Amit is powering his entrepreneurial venture as Founder of Ensuredit Technologies to revolutionize the global insurance ecosystem. Backed by the global insurtech for embedded protection, Cover Genius, he has already scaled the business to be the largest players in its domain within 5 years. Ensuredit is leading the future of insurance today by delivering innovative, customer- first, hyper-personalized experiences that build trust and security with exceptional experiences on AI-based platforms. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx