"Kann ein Tanker vom Schnellboot lernen – und umgekehrt?" In einer Welt, die sich rasant verändert, zeigt Johanna Heise mit ihrem TEDx-Talk, wie etablierte Konzerne und agile Startups voneinander profitieren können. Ein inspirierender Blick darauf, wie unterschiedliche Stärken kombiniert werden, um das Innovationsdilemma zu meistern. Johanna Heise is Head of Brand at heise, thus responsible for the employer and general branding of the entire heise group. Additionally, she is active in the executive circle of the heise academy and CEO of heise ventures. Before her time in the family business, she gained experience in consulting at KPMG in Deal Advisory and at Simon-Kucher. She completed her Master in Management at ESCP Business School in London, Berlin, and Madrid. Here, she focused on the management of family businesses, international management, and on sales and marketing. Previously, she completed her Bachelor's degree at WHU Otto Beisheim School of Management. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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