Mayank Arya shared his inspiring journey from the Merchant Navy to co-founding Yes Madam in 2017 with his brother. He recalled surviving a life-threatening robbery in Liberia that left him severely injured, an experience that deepened his resilience and shaped his vision. Determined to offer transparent, hygienic home-salon services while empowering women professionals, he built a brand rooted in trust. His story reflects discipline, empathy, and a relentless drive to create meaningful impact. Mayank Arya, co-founder and CEO of Yes Madam, transitioned from the Merchant Navy to entrepreneurship in 2017, launching a home-salon service with his brother Aditya. Their model offers transparent, hygienic beauty treatments at ₹6 per minute. Originating from Amroha, Uttar Pradesh, Mayank’s resilience was shaped by surviving a violent robbery in Liberia in 2013. His vision focuses on empowering customers and setting high service standards in India’s wellness and beauty industry.Mayank Arya, co-founder and CEO of Yes Madam, transitioned from the Merchant Navy to entrepreneurship in 2017, launching a home-salon service with his brother Aditya. Their model offers transparent, hygienic beauty treatments at ₹6 per minute. Originating from Amroha, Uttar Pradesh, Mayank’s resilience was shaped by surviving a violent robbery in Liberia in 2013. His vision focuses on empowering customers and setting high service standards in India’s wellness and beauty industry. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx