There’s a moment in every journey when you feel like giving up. You’ve worked so hard, and yet the results seem out of reach. But what if that moment is actually the turning point, the very moment that transforms everything? What if that feeling of defeat isn’t the end of the road but the final push before a breakthrough?
Christiane, founder and CEO of The Bowery Company, transitioned from a 12-year investment career to launch her design brand in 2014, expanding into KSA in 2025. Under her visionary leadership, The Bowery Company has secured multi-million-dollar projects, earned prestigious awards, and achieved double-digit growth, solidifying its reputation for sustainability in the Middle East. Her passion for timeless, meaningful design continues to shape the industry, seamlessly blending aesthetics with lasting impact. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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