The Subtle Edge. | Reema Kothari | TEDxKharadi Salon
"We often chase greatness in the loudest places, expecting it to shine with grand gestures and dramatic flair. But true extraordinariness isn’t always found on a stage or in the spotlight. Sometimes, it’s in the quiet determination of a mother balancing work and home, the resilience of a driver braving the roads every single day, or the silent strength of someone choosing kindness despite their own struggles.The ordinary is where real stories live—unpolished, raw, and beautiful. It’s easy to miss because we’re taught to seek the exceptional in rare achievements. But if we pause, look closer, and truly listen, we’ll find greatness tucked in everyday lives, where consistency, courage, and compassion thrive quietly.It’s in the hands that build, the minds that persevere, and the hearts that give without needing applause. These are the people who carry the weight of the world with a smile, who inspire not with words but by simply showing up every day.To find the extraordinary, we don’t need to search farther—we need to see deeper. Because the magic has always been right there, hidden in plain sight, waiting to be noticed, honoured, and celebrated." Reema Kothari Jogani is the Director at Reema Transport Pvt. Ltd. (RTPL), a second-generation entrepreneur shaping the future of cold chain and ambient transportation across Western, Southern, and Central India. With a PGDBA in Marketing and corporate experience at KPMG, E&Y, and Bloomberg UTV, Reema transitioned into the family business founded by her father, Mr. Ashok Kothari. Over 13 years, she has led RTPL’s growth into a fleet of 100+ trucks. Actively involved in business development and operations, Reema is known for her client-centric approach, leadership in gender diversity, and commitment to industry advancement. An alumna of IIM Ahmedabad’s MPOWER program, she frequently speaks at logistics forums and has received several awards, including “Woman Entrepreneur of the Year.”She is passionate about empowering women in logistics and believes in learning, resilience, and driving value-based partnerships. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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