In this talk, speaker Dr. Forbes Riley challenges the belief that success is reserved for those "born with it." She shares a heartbreaking personal story of her genius father, a mechanical magician whose incredible inventions were ultimately thrown out with the garbage because they never made it past his front door.Dr. Riley reveals the devastating realization that changed her life: If you don't pitch your ideas while you're alive, they will die with you.She argues that the single most important skill to master isn't confidence or charisma—it's pitching. But not the kind you imagine. This talk offers a complete reframe, showing that the fear of being "salesy" comes from a misunderstanding of your role. You are not a peddler; you are a solution architect. The pitch is not about your product; it's about the magical look on their faces when their problem disappears.Watch to discover how to stop asking and start pitching, and realize that your idea is not just a want, but the answer to someone's deepest desire. Dr. Forbes Riley is an award-winning TV host, best-selling author, and one of the world’s top female motivational speakers. Known as the “Queen of Pitch,” she’s generated over $2.5 billion in sales and empowered thousands to find their voice, own their story, and sell with authenticity. She has shared the stage with transformational leaders like Les Brown, Deepak Chopra, Jack Canfield, and Mel Robbins, and her signature training programs have impacted millions of entrepreneurs around the globe. A pioneer in live selling and media influence, Forbes has recently been inducted into the National Fitness Hall of Fame, received the Presidential Lifetime Achievement Award and an honorary doctorate for her innovation and global impact. Today, she shares the mindset shifts that turn obstacles into opportunities and dreams into action. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx