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Clicks and Consequences: The Digital Ad Trap for Children | Shriya Marla | TEDxYouth@LincolnStreet

This TED Talk explores the hidden world of digital advertising aimed at children, and how algorithms, influencers, and targeted games are designed to capture young attention and shape behavior before children even realize they're being sold to. Drawing from research and real life examples, it's a call to rethink how we protect childhood in the digital age. Recognizing our shortcomings is only the first step toward meaningful change. To make progress, we must listen to and value diverse perspectives, fostering a collective effort to improve the world, one step at a time. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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