TEDxUSFQ - Luisa Córdova | Luisa Córdova | TEDxUSFQ | Luisa Córdova | TEDxUSFQ
?Liderazgo en turismo sostenible ?Luisa Córdova, referente en turismo de lujo
sostenible en Ecuador, comparte su
visión en TEDxUSFQ VISIONS. ¡Descubre cómo el
turismo puede ser sinónimo de lujo y conciencia! Luisa Córdova, originaria de Guayaquil, Ecuador, es una visionaria del turismo sostenible con más de 30 años de experiencia. Graduada en Turismo por la Universidad Tecnológica Equinoccial y especializada en Gestión de Proyectos Turísticos, ha dedicado su carrera a posicionar a Ecuador como un destino líder en experiencias de lujo que respetan la naturaleza y empoderan a las comunidades locales.Fundadora de Golden Experiences and Travel, Luisa lidera marcas icónicas como Golden Galapagos Cruises, reconocida por sus cruceros de lujo en las Islas Galápagos, y La Selva Ecolodge & Retreat, un refugio en la Amazonía que combina exclusividad, sostenibilidad y conexión con la biodiversidad. Ambas marcas representan la esencia del turismo de lujo sostenible, ofreciendo experiencias diseñadas para enriquecer el espíritu del viajero mientras respetan y conservan los ecosistemas únicos de Ecuador.El liderazgo de Luisa trasciende lo empresarial. Ha transformado el turismo ecuatoriano con su enfoque humano, logrando que el 80% de su equipo esté compuesto por mujeres y desarrollando programas que fortalecen las comunidades en Galápagos y la Amazonía. Desde educación hasta proyectos de empoderamiento, su impacto en las comunidades locales es profundo y duradero.Superviviente de cáncer de mama, Luisa es un ejemplo de resiliencia e inspiración. Cree firmemente en que el turismo de lujo no solo debe ofrecer experiencias excepcionales, sino también generar beneficios tangibles para la naturaleza y las personas. Su visión de turismo sostenible no solo eleva los estándares de la industria, sino que también posiciona a Ecuador como un destino que combina exclusividad, autenticidad y responsabilidad ambiental.Con una misión clara de construir experiencias memorables que respeten el entorno, Luisa continúa liderando iniciativas que demuestran cómo el turismo de lujo puede ser una herramienta para la conservación y el desarrollo sostenible. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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