Tahterevallinin bir ucunda başarı, diğer ucunda özgürlük… Yılmaz Odacı, kurumsal hayatı geride bırakıp yollara düşen bir dijital pazarlama profesyoneli olarak, dengenin anlamını yeniden tanımlıyor. “Tahterevallinin diğer ucunda kim var?” sorusuyla, bizi kendi hayatlarımızdaki ağırlıkları sorgulamaya davet ediyor.//On one side of the seesaw stands success, on the other — freedom. Yılmaz Odacı, a digital marketing professional who left corporate life to become a traveler, redefines what balance truly means. Through his story, he asks: “Who’s on the other side of the seesaw?” — inviting us to question the weights we carry in our own lives. s a Senior Account Manager at SEM, a leading digital marketing agency, I managed and optimized the campaigns of various clients across different regions, such as LC Waikiki, Tetrapak, and Beymen. I was the primary contact point for these clients, identifying opportunities to increase their revenues, providing them with high-level service, research, and market analysis, and ensuring that their budgets were spent in the most effective way.With a master's degree in marketing communication management from Galatasaray University and a bachelor's degree in mechanical engineering from Dicle University, I have a strong background in both the technical and creative aspects of digital marketing. I am skilled in Facebook Ads Manager, TikTok Marketing, Social Media Communications, and Enterprise Design Thinking. I am also a META Blueprint Certified Digital Marketing Associate Trainer, which enables me to share my knowledge and experience with other aspiring marketers. I have a very strong interest in travel, sustainability, and global matters, and I am motivated by challenging and innovative projects that make a positive impact. I am an enthusiastic collaborator, a motivated teammate, and a passionate learner. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx