今井 了介：他人にお金を費やして自分が幸せになる！？ 他人のために何かする＝「利他」で、自身の幸福度が20%上がるという研究結果がある。それを学んだ今井は、関係する全ての人々の幸福度を上げる仕組みを提供しています。これを「利他の経済」と呼び、果たしてそれが社会にどのようなインパクトを与えるのかについてお話しします。IMAI Ryosuke： Spending Money on Others Makes You Happier!? Harvard University and the University of British Columbia published a paper showing that doing something for others—"Pay it forward"—increases one's own happiness level by 20%. Having learned this, Ryosuke Imai now provides a system that increases the happiness of everyone involved.He calls this the “Pay it forward economy,” and discusses what kind of impact it will have on society. Musical piece "Baby I love you" is covered by a lot of domestic and foreign artists including Che’Nell. The song was downloaded more than 10 million times in total and it's a big hit. "Hero" was offered to Namie Amuro and won the JASRAC gold award in 2019. He is grappling with the solution to social problems through the meal at Gigi Inc. in parallel with global music activity. “Kodomo gochimeshi " utilizes hometown tax in Sakaimachi and the activity was commended by Cabinet Office as a support of the meal for children through joint efforts of public and private sectors. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx