This talk explores how behavioural science can be used to accelerate AI adoption by shaping environments and engaging the unconscious mind to make change feel natural and effortless. It provides practical strategies to lower barriers, boost engagement, and seamlessly integrate AI into everyday work, empowering professionals to adapt AI tools quickly and confidently.AI, Behavior, Behavioral Economics, Decision making, Empowerment, Neuroscience, Personal growth Noemi is the Chief Behavioural Scientist and Co-Founder of BeHive, an organisation pioneering the integration of Behavioural Science and AI to drive positive change. Her background spans Behavioural Economics, Neuroscience, and Economics. She has conducted research at King’s College London and Harvard Medical School. Recently, she was named a Forbes 30 Under 30 honouree in Europe, alongside her co-founders, for their work across Europe in helping organisations understand and change behaviours in the healthcare sector. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx