Eugene Shatsman reveals the Opportunity Mining Framework —a powerful mindset for finding hidden potential in business, marketing, and everyday life. Drawing from his journey from scarcity in 1990s Moscow to helping thousands of entrepreneurs achieve success, he shares a three-step process to spot, explore, and unlock opportunity in any situation. This talk will inspire you to see every challenge, conversation, and ordinary moment as a spark for growth and lasting impact. nationalstrategic.com Eugene Shatsman is a nationally recognized marketing and business growth strategist, keynote speaker, author, and the Managing Partner at National Strategic Group. He has helped thousands of medical and professional practices develop data-driven growth systems that attract patients, increase revenue, and scale sustainably. With a background in both strategy and behavioral marketing, Eugene specializes in building predictable engines of profit and performance that combine human insight with measurable results. As host of the Power Hour podcast, he’s known for making complex marketing concepts clear, practical, and actionable—helping entrepreneurs and teams turn everyday challenges into opportunities for breakthrough growth. nationalstrategic.com This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx