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The Dream of Bringing Vietnamese Culture To The World | Thi Van Hanh Ngo | TEDxThang Long University

In a global context where nations are actively building their national brands and asserting their cultural identities and heritage, Vietnam’s own aspirations are steadily coming to fruition, yielding increasingly visible results. Among the leaders carrying the “big dream” of bringing Vietnamese values to the world is Ngo Thi Van Hanh, CEO of YeaH1 Group.Beginning and persevering with nothing more than a profound belief, the journey of Mrs. Van Hanh and her team is far more than the bright lights that audiences see on stage. To bring cultural values “from heart to heart” across generations, what is the key element? What fuels the conviction that Vietnam can create premium shows—high-quality productions with cultural depth—on par with those from anywhere in the world? In her talk "From Heart to Heart: The Aspiration of Bringing Vietnamese Culture To The World" (Từ trái tim chạm tới trái tim: Giấc mơ đưa văn hoá Việt ra thế giới), the answer lies within the belief held not only by the creators and production team, but also within each audience member—within every Vietnamese individual. Ngo Thi Van Hanh is the Chief Executive Officer of YeaH1 Group, the driving force behind top shows in Vietnam like “Call Me By Fire" (Anh Trai Vuot Ngan Chong Gai), "Sisters Who Make Waves" (Chi Dep Dap Gio Re Song) or “Haha Family" (Gia Dinh Haha). One of her major career milestones was joining YeaH1 in 2023 after more than 24 years of experience at leading media companies. Beyond bringing international formats to Vietnam, Mrs Van Hanh has played a key role in reshaping the perception of “premium shows”, thereby contributing to the growth of the country’s entertainment industry. Her decisive, creative, and strategic leadership has also enabled YeaH1 to foster humanity and sustainable values, affirming the potential and position of Vietnam’s cultural industry in the context of global integration. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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