A practical guide to facing challenges, exploring innovation, and achieving sustainable success over time amidst progress and fears. We are living in a time of unprecedented transformation: media, technology, and communication are advancing at an astonishing speed. While you are trying to build your career, artificial intelligence is redefining the rules of the game. Today, adaptability and strategic vision are more crucial than ever. Here are some tips to help you embrace change, starting with yourself. He has led the company’s digital transformation in Barcelona and established Ogilvy’s international Customer Engagement & Data hub in Europe. He is also the driving force behind Ogilvy Mobile and Ogilvy Upcelerator, the group's first global startup accelerator—a pioneering initiative in the industry. Urbea is one of the early Internet pioneers in Spain, having worked in the sector since its inception. As Senior Vice President of Ogilvy Spain, he is a regular speaker at conferences, companies, universities, and institutions, and a recognized voice in the media on emerging trends in marketing, advertising, and the digital transformation of businesses and brands. An investor in several startups, he also serves as coordinator of the Master’s program in Direct and Digital Marketing at Pompeu Fabra University and is the author of several books, including *Éxito* (Grupo Planeta) and *Recrear, cómo ganar en el juego de la vida* (Plataforma Editorial). This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

-- Figure influente dans le domaine des médias et des nouvelles technologies et diplômée de l'EDHEC en finance internationale, elle a commencé sa carrière chez SARP Industries avant de rejoindre Canal+ en 2002, où elle a occupé des postes clés dans la comptabilité et le reporting. Elle a ensuite évolué dans le secteur de l'édition et de la communication extérieure, intégrant Clear Channel France en 2011. Progressivement, elle gravit les échelons pour devenir présidente de l'entreprise jusqu'en 2024. Elle devient par la suite et jusqu'à aujourd'hui présidente de WATS consulting. Engagée pour l'égalité femmes-hommes et la diversité, Boutaïna Araki est également active dans la promotion des technologies vertes. Elle croit fermement en un leadership aligné, où la vision et l'autonomie individuelle se conjuguent pour atteindre des objectifs communs. Son approche met l'accent sur la collaboration et l'écoute des besoins du terrain. Une dirigeante inspirante qui incarne l'innovation et l'engagement social. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

It was thought that his stay in Sweden would last forever, but life has many surprises in store. In 2023, the decision was made to return to Puglia (Italy), choosing to move to Polignano a Mare, a place full of energy and extraordinary creativity. The return meant reconnecting with the ingredients, their beauty, biodiversity, and the changes that are felt from season to season. Flavia Giordano, a food educator and cookbook author for Feltrinelli and Giunti, is an authentic voice in promoting the food and wine culture of Puglia. Trained as an archaeologist, she is a certified taster of extra virgin olive oil and cheese, and is currently completing her sommelier training. She has lived in France, the United States, and Sweden, where she founded her own Italian cooking school, which she ran for eight years. Today, through her company "Spaghetti ABC", she offers cooking classes, leads tastings and food and wine tours in Puglia, sharing her passion for regional cuisine with an international audience through immersive, sensory, and storytelling-based experiences. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

Comment les alters voyants enrichissent notre vision en nous affrant une diversité de perspectives. Professeur à l’université de Namur, Thibault De Meyer explore la philosophie à travers des histoires vraies, comme dans son livre Qui a vu le zèbre ?. Il y questionne le regard des autres espèces pour mieux comprendre le nôtre. Il transmet aussi sa passion via spectacles et jeux philosophiques This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

À l'heure de la transition écologique, ne pourra-t-on plus jamais voyager comme avant ? Faut-il limiter ses déplacements, voire renoncer aux voyages ? Ces questions n’ont rien inédit. Les philosophes de l’Antiquité, sans avoir ni l’avion, ni Internet, les avaient pour l’essentiel déjà posées Juliette Morice est une exploratrice passionnée et une penseuse curieuse qui redéfinit notre façon de voir le voyage. Auteure et conférencière, elle s’attache à explorer l’impact du voyage sur notre perception du monde et de nous-mêmes. À travers ses expériences et réflexions, elle invite à un regard nouveau et surprenant sur l’art du déplacement. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

The expression "less is more" is often associated with concepts of simplicity and minimalism, but it is also a motivational principle: the idea of reducing excess, focusing on the essentials, and simplifying can serve as a catalyst for progress. When distractions are minimized, the superfluous is eliminated, and attention is focused on what truly matters, greater mental clarity can emerge. Instead of constantly seeking more things, results, or validation, the pursuit of quality and what is truly useful can lead to significant improvement. In this sense, "less" becomes not only an aesthetic principle but also a resource for strengthening one’s personal growth journey. Born in 1980 in Bari, he began his career at Ubisoft Montreal as a 3D Senior Animator, working on major titles like *Assassin’s Creed* and *Far Cry*. He later joined Animal Logic in Sydney to animate the main character "Mumble" in *Happy Feet*, directed by George Miller, which won the Oscar for Best Animated Feature in 2006. He then worked at Sony Pictures Imageworks on *Hotel Transylvania*, and at Blue Sky Studios on *Epic*, *Rio 2*, *The Peanuts Movie*, and *Ice Age 5*. After three years in the U.S., he moved to London, contributing to *Beauty and the Beast* and *Guardians of the Galaxy Vol. 2* with Framestore, and later to Disney’s *Dumbo*, *The Lion King*, and *Maleficent 2* as Lead Animator at MPC. He also worked on *Pinocchio* (Zemeckis), music videos, and ads for brands like Coca-Cola and PETA. Recently, he animated the Howler in *Star Wars: Ahsoka* and is currently working on *Fortnite Lego* at Epic Games. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx