In this talk, Floyd Tavares introduces The LEAP Movement — a bold new standard of doing business and becoming your best self. LEAP stands for: L — Love what you do E — Be Energetic (because energy attracts) A — Take Action, even before you’re ready P — Produce your best self & share it with the world In a world obsessed with logos and followers, Floyd reminds us that a brand isn’t your logo — it’s your standards. Your brand is the level you play at, the energy you bring, and the consistency you hold yourself to. LEAP is not just a mindset — it’s a standard. And in the end, success isn’t what you make; it’s who you become in the process — a ‘brand-new’ you. This talk will help you: • Build a brand that grows from the inside out • Lead with energy, alignment, and authenticity • Turn passion into purpose, and purpose into performance • Redefine success — not as doing more, but becoming more Whether you’re an entrepreneur, creator, or leader, this talk will inspire you to LEAP into your next level — in business and in life. Floyd Tavares is a business coach, brand strategist, speaker, podcaster and entrepreneur who’s helped build some of India’s fastest-growing brands. As co-founder of Dranding Consulting, he’s led transformations across education, tech, infrastructure, and hospitality — from ₹700 Cr giants to solopreneurs turned Ambani gifting partners. Floyd has coached award-winning businesses like Big Daddy, Asia’s largest floating casino, and delivered talks at India’s top entrepreneur stages. He’s the creator of The Business Leap Coaching Program and the host of How To with Floyd, a podcast decoding India’s brightest brands. With a unique blend of storytelling, strategy, and soul — Floyd helps founders not just grow, but become the brand. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx