The talk highlights how screen time reshapes identity, stressing that visibility now outweighs achievements. Through stories of creators, it shows content as today’s currency—transforming presence into credibility, careers, and empires—urging everyone to share their story Shveta Prakash is a distinguished lawyer turned entrepreneur, driven by a deep commitment to transforming student journeys. With a successful legal career behind her, Shveta’s own challenges while applying for a master’s degree abroad exposed the widespread lack of proper guidance in the admissions process. This experience became the turning point that fueled her entrepreneurial vision.Determined to bridge this gap, Shveta founded her venture with a mission to provide personalized, honest, and empowering guidance to students. Her unique blend of professional discipline, personal experience, and a passion for education positions her as a leader committed to helping students make informed decisions and build brighter futures. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx