Can profit and sustainability truly go hand in hand? In this compelling TEDx talk, sustainability expert Paul Lewis shares why businesses—not just governments—hold the key to climate progress. Drawing on decades of experience with household named brands Paul explains how sustainable practices are no longer just ethical—they’re profitable. He outlines three driving forces of change: government inaction, shifting consumer expectations, and a new generation of employees demanding purpose. This talk offers a powerful, practical roadmap for individuals and organisations to drive impact through everyday choices. The climate crisis is urgent, but business can be the engine of a better future—if we choose to lead. " Paul is a sustainability and business strategy expert with over 20 years of experience helping businesses make a positive impact for people and planet. He has helped over 500 companies over this time, including Tesco, Vodafone, BT, Patagonia, The Crown Estate and Innocent Drinks. He has led several businesses and co-founded the sustainability agency, Seismic. A true believer in the power of business to create a seismic shift towards a sustainable future, Paul has also contributed locally to Winchester's sustainability efforts through his previous work for Winchester University. He is dedicated to aligning sustainability performance with commercial success and enjoys collaborating with leadership teams to achieve ambitious goals. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx